Identifying customer behaviour before and after the pandemic

In these challenging times every financial institution, lender, and credit management entity must make its data and insights work harder.

It is expected that there will be pandemic-related delinquency in every single bucket, on top of the pre-pandemic delinquency that already existed and has likely only gotten riskier. 

This means that organisations must act now to utilise data and to translate these scenarios into clear, identifiable steps, in order to sustain them through a period of unpredictability and potentially severe disruption.

Identifying customer behaviour before and after the pandemic will provide answers to critical questions and influence the strategic planning in terms of customer communication, segmentation, and treatment paths.